"Part of the reason for that was the sheer amount of effort ...[Auckland City]... were putting into being noticed, and as an amateur club with extremely limited potential as things currently stand with the game in New Zealand they were doing fantastically to connect with football fans in any way they could.
...
Whether it was by going beyond the call of duty to help me write a feature on their Japanese full-back Takuya Iwata – formerly of FC Gifu and now working as a delivery driver by day – or attempting tweets in Japanese to engage with local supporters they demonstrated that football is, for the majority, a social activity based around communication and cooperation.
...
The grounded and dedicated players at Auckland are primarily playing for playing’s sake, and thanks to their participation in the Club World Cup I’ll certainly be keeping an eye out for their results from now on."
Read more here:- Sakka Nihon - Making the connection
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