Wednesday, October 13, 2010

The Death of a Disco Dancer

Part One - What killed the Kingz
It can be quite amusing to read comments about the reasons for the demise of the Football Kingz. Usually they’re written by people who never went to a Kingz game and have only really been actively following football in NZ for the past 3 seasons and 9 games (and counting). So here for your enjoyment (and in bullet point format) are the indisputable reasons for the demise of the Football Kingz.

Too soon for professional football
Think about the problems professional sports leagues and professional sports teams, especially in this part of the world, are currently experiencing. Then imagine what it was like ten years ago when the Kingz kicked off – if you go back 10 years you could probably magnify those problems 100 fold. You only have to look at the current problems faced by the Hyundai A League – is there a club that hasn’t been propped up or isn’t currently being propped up by Football Federation Australia? And this is despite the A League being awash with cash. In the Kingz case there were financial problems only a few weeks into their inaugural season which led to players going unpaid and, in the case of Dino Menillo, walking out. Eventually the Kingz were forced to go semi-professional. There’s some great stories about the players having to get up at 2am in the morning, to check in at the airport at 3am, to catch 6am flights to Australia, to sit around in the airport for the entire day and wait for the bus to take them to the game which usually kicked off at 7pm in the evening – all in the name of cost saving (those were the cheapest flights). Dugdale wasn’t prepared to put up with it and quit as coach. For whatever reason Chris Turner always wanted to push ahead. I really think that football in Auckland and in New Zealand as a whole would be in a much stronger position if the Kingz had closed up shop after only the first year and we had pulled the plug on the Aussie experiment to instead focus on our own national league.

Poor product
Despite the fact that the NSL was arguably a more credible league than the current A League, it was under resourced and wasn’t really supported outside the ethnic communities. There was stuff all support from the commercial sector (big corporates, sponsors etc) too and most importantly there was no TV coverage. Channel 7 had the rights but wouldn’t show the games! Cue “Nobody Screws Soccer Like Seven” protests. No league can survive without television coverage not to mention television revenue. The A League survives on the millions that Fox Sports pumps in every year – without Fox Sports money there would be no A League.

Sky TV
Sky bought an 80% stake in the Kingz. In my opinion the Kingz board during the Sky years is largely responsible for killing professional football in Auckland. Who were the suits involved at that time? Maybe you can help me: John Fellet (Sky), Simon Massey (Sky), Paul Smart (Sky), John “Rugby” Hart ...I see a theme developing here. They brought in a string of gutless Melburnians who turned tail and fled after only a couple of games. The Kingz finished bottom of the league and Sky abruptly disposed of their stake. The Kingz never recovered from this ...and neither did professional football in Auckland.

No support from New Zealand Soccer (as they were then known)
It was a real “them and us” attitude. The situation was in direct contrast to the current position with the Phoenix where NZF not only held the A League licence but has also financially assisted the Phoenix.

Replicate those circumstances in any city, in any country, in any part of the world and the outcome would be the same, namely the death of a disco dancer.

Part Two - What killed the Knights

Money
More specifically the lack of it from Messieurs Katzen and Lee. It’s ironic that the final death knell was when the FFA pulled the plug on an instalment due to the Knights – which is the complete opposite to the situation with Newcastle Jets, Adelaide, North Queensland, Gold Coast etc etc where the FFA gave those clubs extra money to bail them out instead of taking it away.

John Adshead
Used what little money he had to buy a string of dud players (third rate/fourth rate journey men) then, when he realised he had made a mistake, fled to Tauranga to play golf with Allan Jones. It always amuses me when Adshead pops up in the paper to offer advice on football matters. Surely if he had any credibility, when the reporter rings up he’d simply say “I was a dismal failure at the Knights and am partly responsible for destroying professional football in Auckland so I really don’t feel I have anything credible to say about the current state of football”. Same goes for Fallon popping up in the media (vis a vis his part in the demise of the Kingz), although at least with Fallon he inherited a team that wasn’t really his - but that’s still no excuse for signing your oldest son!

No support from New Zealand Soccer
See “Part One – What killed the Kingz” above. It’s particularly pertinent here because the Knights were waiting on an instalment of money due to them from the FFA but which never arrived – I think it’s common knowledge that in the case of the Phoenix, NZ Football is advancing the Phoenix money due to them from the FFA.

"...Oh, but maybe in the next world

Maybe in the next world..."

5 comments:

  1. Nice writing Ric.

    Additionally, I thought that the tug of war between the private share holders and stake holders and Sky TV was a critical element in the unravelling of the Kingz. CT and the Rufers had a vision of how things SHOULD be done, and felt they knew what would work and what the priorities should be due to their experience(s) in the game. Sky had a commercial agenda, and a budget (or lack of it) as a constraint. The two did not always align.

    I felt the Rufer vision, if it could have been appropriately funded (which it wasn't, and probably couldn't have been in that league and market at the time) was the way to build a franchise as a long term viable concern. Had it been appropriately funded, then Wynton's contacts in Europe could potentially have lead to successful relationships allowing players to come here to play and develop while at the same time lifting our players standards.

    Had the NSL marketed in a way more like the A-League (despite its other shortcomings) then that model might have bourne fruit.

    However I agree that each of the factors you mention, plus the internal struggles for control of the Kingz amongst the shareholders meant trouble was never far away.

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  2. Yes, having former directors trying to wind the club up cannot be a good thing for any club!

    I'm not sure if I would put the Rufers and CT in the same “vision boat” though. CT pretty much did the dirty on them when he brought in the "gutless Melburnians". Plus during the Sky years I would've thought that the Kingz had more money than at any other time. It's just that the people who were making the decisions on how to spend it, while being good at running a TV station (albeit a monopoly), knew nothing about running a football club ...heck, they knew nothing about football.

    I laughed when I saw in the paper how the Phoenix would have to play their games away from the Caketin during the Rugby World Cup ...and here was Adshead as Chairman of Bay Park offering to play the games in Tauranga. I wouldn't let Adshead anywhere near my club if I was you.

    Thanks for your comment.

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  3. I wasn't trying to say that CT and the Rufers had the same vision. I lumped them together as football people who had visions... admittedly not always in line with each other.

    I still hate Melbourne.

    I figure Hamilton, Christchurch, Auckland and Palmerston north stand a better shot than Tauranga. *shurg* The Fever are an interesting bunch...

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  4. I wonder what sort of boat CT would have anyway. Obviously the Rufers would have an Ark.

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